Rise of analytics – impacting the editorial process?

  1. Share
    Next up a session on Rise of analytics: impacting the editorial process? #sxeditdata
    Fri, Mar 09 2012 21:13:20
  2. Share
    There’s some hashtag liberties being taken here! #sxeditdata #editdata #sxswi
    Fri, Mar 09 2012 21:13:20
  3. Share

    Next panel are go (even if they are getting lessons on how to use the microphones)! #sxeditdata pic.twitter.com/exa7U9pN
    Fri, Mar 09 2012 21:13:20
  4. Share
    The journalism future panels at #sxswi are being driven by the magazine publishers – do they have answers that newspapers don’t? #sxeditdata
    Fri, Mar 09 2012 21:13:20
  5. Share

    #sxeditdata panel yfrog.com/ocrekirj
    Fri, Mar 09 2012 21:13:20
  6. Share
    I spend much time thinking what real-time/future analytics will be useful for local media editors. Beyond Chartbeat/Newsbeat. #SXeditdata
    Fri, Mar 09 2012 21:13:20
  7. Share
    BTW, I love Chartbeat/Newsbeat. But I want to know what’s next, not just what’s now. #SXeditdata
    Fri, Mar 09 2012 21:13:20
  8. Share
    Wired is full of data geeks, but Young says « We ignore data all the time » especially with covers and stories with impact #SXeditdata
    Fri, Mar 09 2012 21:13:20
  9. Share
    RT @Leimdorfer: #SXeditdata Wired use data from testing as disaster avoidance, but ignore data and go with gut when it feels right.
    Fri, Mar 09 2012 21:13:20
  10. Share
    #SXeditdata « We use cover testing at Wired to tell us what NOT to do. » Very small sample but useful.
    Fri, Mar 09 2012 21:13:20
  11. Share
    We pay a lot attention to data – but there is no leader board in the office – Wired’s Jacob Young #sxeditdata
    Fri, Mar 09 2012 21:13:20
  12. Share
    Reynolds: you have to block out some analytics data when you know it doesn’t reflect your core audience #editdata #sxsw
    Fri, Mar 09 2012 21:13:20
  13. Share
    We know that slide shows of naked celebrities drive a lot of traffic… but what are you delivering with that? #editdata #sxsw
    Fri, Mar 09 2012 21:13:20
  14. Share
    RT @jonzmikly: « Wired is a big, vibrant site. More pageviews don’t do them much good. They’d rather do stories that have impact » – @jake65 #editdata #sxsw
    Fri, Mar 09 2012 21:13:20
  15. Share
    RT @bpopken: Reynolds: dont deliver « impressions, » make impressions. Don’t deliver « uniques, » deliver a unique audience #sxsw #editdata
    Fri, Mar 09 2012 21:13:20
  16. Share
    Me and a guy from Babble only ones to raise hands to say we had worked in places where writers were incentivized on traffic #SXSW #editdata
    Fri, Mar 09 2012 21:13:20
  17. Share
    Good question about mobile analytics. At Wired, mobile grew by 1000% last year. #SXeditdata
    Fri, Mar 09 2012 21:13:20
  18. Share
    #Mobile is the no. 5 traffic driver at Wired but here has been incredible growth – Jacob Young #sxeditdata #kaplowpr
    Fri, Mar 09 2012 21:13:20
  19. Share
    We keep Chartbeat up in all our TV newsrooms. Useful for real-time understand and sometimes for energizing staff. #SXeditdata
    Fri, Mar 09 2012 21:13:20
  20. Share
    At EWScripps, we haven’t used analytics to measure a staffer’s work, but we do celebrate stories that drew audience. Inspires. #SXeditdata
    Fri, Mar 09 2012 21:13:20
  21. Share
    .@kaplowpr we are getting ducks in a row: #holisticplanning; #contentstrategy; and #measurement. All inform each other. #sxeditdata
    Fri, Mar 09 2012 21:13:20
  22. Share
    #SXeditdata feedback: Wish we had some visuals for this discussion. What new tools are out there? Anyone in analytics exhibiting at #sxsw?
    Fri, Mar 09 2012 21:13:20
  23. Share
    A good question on real-time. What decisions do you make? A) Homepage showcasing. B) Adding links to hot stories for context. #SXeditdata
    Fri, Mar 09 2012 21:13:20
  24. Share
    Also C) buying keywords quickly to get more instant traffic on those big stories. #SXeditdata
    Fri, Mar 09 2012 21:13:20

Une réflexion au sujet de « Rise of analytics – impacting the editorial process? »

  1. Ping : Recruitment in Web Content and Technical Communication | Firehead

Laisser un commentaire

Entrez vos coordonnées ci-dessous ou cliquez sur une icône pour vous connecter:

Logo WordPress.com

Vous commentez à l'aide de votre compte WordPress.com. Déconnexion / Changer )

Image Twitter

Vous commentez à l'aide de votre compte Twitter. Déconnexion / Changer )

Photo Facebook

Vous commentez à l'aide de votre compte Facebook. Déconnexion / Changer )

Photo Google+

Vous commentez à l'aide de votre compte Google+. Déconnexion / Changer )

Connexion à %s